A Few Good Marketers finds the up side in a down-sized economy with new products and clients

DETROIT, Mich., August 31, 2009 –A Few Good Marketers, a project-based marketing agency, continues to show growth by delivering on-demand marketing services—a specialty niche that plays well with clients and larger agencies when budgets are tight, but expectations remain high.  After launching in February 2009, A Few Good Marketers has had a steady stream of clients–from small to medium size businesses and across industry sectors from healthcare, to entertainment, to business services.  Specializing in packaged marketing solutions that help keep clients “top of mind” with their customers, A Few Good Marketers offers affordable ways to maintain market share and sell more products and services.

A true entrepreneurial success story, the seasoned members of A Few Good Marketers bootstrapped its way to a unique offering by leveraging available, free online business tools to create a virtual company with minimal overhead.  Having no capital at launch, A Few Good Marketers developed a business model out of necessity that has provided an innovative approach in the marketing space.

“As a virtual company, we have minimal overhead and are very efficient in using web-based open tools to conduct business, such as Skype for conferencing and desktop presentations,” say Principal Owner Patty Cox.  “In turn, we can pass these saving on to clients by offering the expertise of professionals with 15-20 years of experience at affordable prices.  No other marketing agency in town has leveraged this advantage in the way that we have.”

Another important aspect of the business model is the extensive network of talent brought to the table by the experienced principal members and the ability to bring just the right resources at just the right time.  “Our model allows us to find talent without constraints,” says Creative Director and Principal Owner Todd Ridley.  “As an active member of the local creative community, I can work with resources that I know and trust to deliver exceptional work.”

A Few Good Marketers is looking forward to taking its model for a test drive on the floor of Ad:Tech in Chicago next month.

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About A Few Good Marketers
A Few Good Marketers is an online marketing agency designed to help clients, agencies and other marketing firms extend their marketing budgets by providing access to talented marketers at affordable prices.  The project-based outsourcing model, called Marketing on Demand, allows clients to purchase only those services needed for a particular project without the investment of hiring talent directly, or the expense of overhead typically associated with larger marketing/agency models.  Visit www.afewgoodmarketers.com for more information.