BLOOMFIELD HILLS, Mich., January 22, 2009 – A newly formed team of experienced marketing professionals across the metropolitan Detroit area launched an online service to help clients, agencies and other marketing firms extend their marketing budgets by providing access to talented marketers at affordable prices. The project-based outsourcing model allows clients to purchase only those services needed for a particular project without the investment of hiring talent directly, or the expense of overhead typically associated with larger marketing/agency models. By purchasing marketing on demand, small to medium size companies can now afford the benefits of using seasoned marketers. And existing, larger agencies can confidently subcontract work and pass long savings to their clients while still retaining their core talent and programs in-house.

“This service is really a win-win for everyone,” says Patty Cox, the principal founder of ‘afewgoodmarketers.com,’ “CMOs, Marketing Directors and agencies know that budgets are tight, but clients still need to leverage marketing services to be successful. The time is right to be creative about extending these budgets and spending only for services required. I’ve been in this pinch, personally, and wished I had a resource that could get the job done.”

As an online entity, ‘afewgoodmarketers.com’ has very little overhead, and can provide secure, shared workspace through existing virtual environments. Best of all—for both direct clients and agencies—‘afewgoodmarketers.com’ can tap resources from anywhere around the world. “As a long standing member of the metro-Detroit creative community, I am excited to be able to take advantage of local talent—but even more excited to work with creative colleagues in other cities or countries and to bring these perspectives to our projects,” says Todd Ridley, Creative Director and founding member. “This is a unique opportunity for me, personally, but also for our clients and partners.”

In addition to the affordability component, ‘afewgoodmarketers.com’ promises to respond to all project inquiries within a 24 hour time period. As experienced marketers—many of whom have wished for services of this kind in prior roles—the team understands the importance of responsiveness and the ability to be nimble in forming the teams to support requests. “The commitment from our team to be available, provide estimates, and locate the appropriate talent for a client project are important criteria for success,” says Mary Bester, a leading strategic member of the team.

The current leadership team has experience across a vast array of clients and industries. Not surprisingly, as strong stable of automotive marketing experts, but also bring experience from industries such as banking/financial, consumer packaged goods, healthcare, beverages, and telecommunications, to name a few. Initially made up of Detroit-area professionals, ‘afewgoodmarketers.com’ is actively building its network with participants in other US-based cities and hopes to service clients both in and out of the Detroit metropolitan market.

Please visit www.afewgoodmarketers.com for more information.

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